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The owner of Danish butter brand Lurpak has defended its recently-announced trial to add a methane-suppressing supplement into cow feed as calls to boycott the brand continue.
Arla Foods, which owns the UK’s biggest dairy co-operative, announced the initiative aimed at tackling climate-heating methane emissions produced by cows during digestion.
The firm is working alongside Morrisons, Aldi and Tesco on the project, which will trial the use of feed additive Bovaer across 30 British farms.
Research suggests the supplement can reduce methane emissions from cows’ digestion by an average of 27%, but questions remain over such additives’ long-term effectiveness and impact on animal health and welfare.
Swathes of British shoppers on Friday joined an online storm calling for a boycott of Arla brands, especially Lurpak, with several accusing it of going “woke”.
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