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Ethereum is powering Wall Street’s future. The crypto scene at Cannes shows how far it’s come​

  • Crypto founders, developers, and some of the institutional giants gathered at the Ethereum Community Conference, or EthCC, in Cannes, France.
  • Ethereum’s institutional adoption is accelerating, with BlackRock, Deutsche Bank, Coinbase, and Kraken all building directly on its rails.
  • Robinhood became the first public U.S. company to launch tokenized stocks on-chain, using Ethereum’s Arbitrum network.
CANNES — Wall Street’s new plumbing is being built on Ethereum and this week its architects took over the same French Riviera villas and red carpet venues that host the Cannes Film Festival in May.

The Ethereum Community Conference, or EthCC, took over the beachside town that was swarming with crypto founders, developers, and some of the institutional giants now building atop the infrastructure.

The crypto elite climbed the iconic red-carpeted steps of the Palais des Festivals — a cinematic landmark now repurposed as the stage for Ethereum’s flagship European event.

“The atmosphere this year was palpable in Cannes,” said Bettina Boon Falleur, the powerhouse behind EthCC for the past seven years. “The prestige of the location, combined with the quality of talks, has reinforced Ethereum’s stature and purpose in the wider ecosystem.”

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So why on earth would you just suddenly wake up an account and move $1 Billion BTC from one wallet to a new wallet? Is there much of a reason to do that. Would it be possibly like having to move it from cold storage to a broker, perhaps some big sales coming?
 
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